Call (505) 883.1967 or email us here for a free flooring estimate today!

About Us 2019

Ray’s Flooring Specialists, Inc. has been a family-owned and operated company since our start in 1972.


In 1959, Ray Lucero, Sr. began his career as a carpet installer in New Mexico. Guided by his principles and “whatever it takes’ motto, he took the leap and opened his own flooring company in 1972. The company’s humble beginnings in his North Valley home garage was fueled by hard work, quality craftsmanship, honesty, and integrity. Driven by an unrelenting passion to satisfy every client, the business began to grow. 

Today, the Lucero Family along with a dedicated team continues to apply the same principles to every client. As the tradition carries on and the business continues to grow we welcome every customer like family and are proud to provide the ultimate products and services in the flooring industry. 



Our dedication to quality and service has allowed Ray’s Flooring Specialists, Inc. to thrive, even in tough economic times and has earned us a number of accolades from industry and community organizations. We’ve grown considerably over the last four decades, but our commitment to professional excellence and superior customer service has not changed. Ray’s Flooring Specialists, Inc. is an award-winning flooring contractor and the only flooring company in all of New Mexico to have a National Housing Quality-certified quality process.


Thank you for your work and the great job on our kitchen and bath, always a pleasure doing business with your company.  Mr. Minh Tran was pleasant, knowledgeable and a great help in the planning of the job and our choices.  Again Thank you.
-Fran & Tony Montoya

Yea!  Our carpet was installed today, and it looks terrific.  The installers were on time and efficient, and managed to have just enough new carpet after the rooms and stairs to install new carpet in the under -the-stairs closet - so we didn’t use the old carpet (there was not enough padding, so they just replaced the carpet over the old pad - but we planned to do that anyway).  I was concerned about dry rot on the backing of the old carpet after we brought it out.

The color is perfect. I could not be more pleased with how it looks, it blends in perfectly.  I have forgotten how nice it is to walk on new carpet!

Jerry was able to paint all 4 closets since we placed our order (whew!)- so everything looks and smells new.  The carpenter will soon put in new baseboards.  I’m happy with all the ’new-ness’.

I am so thankful that you helped us make a good selection and save money too.  There must be 10,000 choices in carpet - but I could not be happier - and I expect it to last well and love the new improved pad.
Eva Glow Brownlow

We needed new carpet for 2 rooms in our home. It was between Carpet One and a competitor. I chose Carpet One because of the stellar customer service I received from Lee (store manager). I feel they had a great selection for the type of style I was looking for. All the places I shopped were comparable in price and Lee was willing to work with me. I would also like to mention they are open on Saturdays! I walked in without an appointment and felt like my business was appreciated. Lee had my best interest in mind…not the other way around. The installation was done quickly and professionally. The crew was in and out within 2 hours. I can walk away knowing I had a great experience and would recommend Carpet One to other people looking for new flooring.
Thank you, Lee
-Miranda M

Ray's Flooring Award 2019

Ray’s Flooring Specialists, Inc. is committed to doing what we can to sustain our local ecosystem and to informing our clients about products and industry trends that can help them meet their green needs as well.

LEED Certified

Recycled Content

Reclaimed Wood

Sustainable Practices

Certified Wood

Call (505) 883.1967 or email us here for a free flooring estimate today!